More Time To ...

The client asked us to rebrand his company to focus on Healthcare Membership Organisations, launching a new brand "More Time To" with a marketing strategy aimed at relieving website management stress for these organisations. The project involved creating a cohesive brand look and feel for various assets, with a goal to secure new projects and client calls by the end of 2024.

The MoreTimeTo logo uses a chevron to contain the word mark which is a subtle nod to coding language and creates a flexible space in which the brand can extend beyond MoreTimeTo to create a typographic run on. A shorthand version with only the letter ‘M’ and chevron is used to create the logo mark when space is limited such as social media icons or favicon.

Colour is used to differentiate the name and help readability and plays a key role in creating a warm, welcoming style.

Research / Strategy / Brand identity / Copywriting / Project Management / Website design / Marketing communications